STAND OUT WITH BRIGHT PINK STENCILS
Isle of Paradise enlisted the help of GoGORILLA Media to help spread the word about their self-tanning brand and the new "Own Your Glow" campaign, just in time for beach season! Bright pink sidewalk stencils were placed in heavy foot-traffic locations throughout New York City, including outside of cosmetics stores, large retailers, and right at a subway entrance/exit in the very popular shopping area of SoHo, to garner the brand as much exposure as possible.